You’ll hear from strategists, founders, and innovators who think far beyond the obvious – plus industry experts who know which insights really matter. Topics like regulation, health, consumer trends, marketing, and tech will be unpacked with practical relevance, solid data, and real-world case studies.
Curated by Dr. Anja Zimmer and Alexandra Wrann, DipWSET, of A2 Wine & Things – two seasoned journalists, former editors-in-chief, and leading experts in the international wine industry.
AGORA @ ProWein 2026: The conference that invites you to rethink the status quo – and gives you the tools to actively shape the future.
Ready for a new kind of conference experience? Join us!